June 2011 Webinar: Getting Better at Selling
Update - Trailing Stop Loss Orders Have an Upside
Khan Academy.org
InvestEd 2011 Recap

Getting Better at Selling
Register Now for InvestEd's Next Free Webinar
Sunday, June 26, 2011, 9 PM -10:30 PM ET/6 PM -7:30 PM PT
Instructor: Don Cassidy
"Buy. Buy. Buy."   "Sell?  Oooh, now THAT'S a problem..."
Investors have serious difficulty with selling positions they own! To overcome this roadblock to success, first we must identify and understand the sources of the problem so we can battle them head-on. This presentation will start with that discovery process. The instructor will deal with specific major kinds of selling mistakes and will provide solutions. To provide the investor with assistance in improving results, he will offer a detailed checklist for investors to implement with each position held. Paper losses are real; paper gains exist only when you nail them down!
Points Covered
- Identifying anti-selling hang-ups and biases
- Battling media/academic "hold" propaganda
- Overcoming perfectionism
- Watching and using recurring signs of toppy markets
- Using stop orders: whether, when, and how
- Knowing the most crucial question to help you determine whether to hold or sell
Register now to attend this FREE webinar!
Sign up quickly. Space is limited.
Speaker Biography
Don Cassidy is an InvestEd instructor and an InvestEd Inc. webinar presenter. He is founder and president of the Retirement Investing Institute, www.R-i-i.org. An author of five books for individual investors, he has been senior research analyst and media spokesperson for Lipper and a sell-side research analyst for a regional brokerage firm. Don is a member of the CFA Society of Colorado, program chair of the Denver AAII chapter, and a lecturer on investing at several Colorado universities. He earned a BS in Economics cum laude with a finance concentration at the Wharton School, The University of Pennsylvania.

Update - Trailing Stop Loss Orders Have an Upside
By Saul Seinberg
Editor's Note: Saul Seinberg reports on the outcome of his investment club's experiment with Trailing Stop Loss Orders (TSLOs) and how they might improve investment returns. In theDecember 2010 InvestEd Inc. Monthly Newsletter, scroll down the page or use the "find" feature to locate Saul's original article.
Back In September 2010, my investment club thought that FactSet Research Systems (FDS: NYSE) was overpriced and a likely sell candidate. Thus, we decided to place a Trailing Stop Loss Order (TSLO) on FDS. We could have sold FDS right then at $82.66 a share, but instead entered the TSLO at 8% below the market price.
To our mild surprise, FactSet continued to climb, but that's a good thing if you're using a TSLO. The trailing stop moves up right along with the share price, raising our level of downside protection in the process. In January, when FDS reached almost the mid-90s, the club voted to sell half our holdings at $94.50 and tighten the TSLO on the remaining half from 8% to 5%.
FactSet then reached still higher ground as it moved above $100. In late February, the remaining portion of our FDS position sold out at $102.84.
The use of a TSLO enabled my investment club to retain a position in FactSet as it climbed above our tolerance level. We had favorable downside shield to protect our profit to the point where the TSLO was put in place. Most importantly, we were able to share in FactSet's continued share price rise.
By my reckoning, we captured an additional $1300 in profit that otherwise would have been lost had we decided to sell all shares back in December.
Trailing stops are worthy of inclusion in the tool kit of every investment club and every investor. Of course, TSLOs must be used properly. They are extremely helpful in situations where profits are to be protected without sacrificing a chance of increased gain.
Check with your broker to learn how you can employ trailing stops in your own accounts. Learning to use TSLOs will take some moderate studying to understand the world of stop loss orders, but the result should be worthwhile.
Saul Seinberg is an InvestEd instructor and presents InvestEd Inc. free webinars. He is a member of the online CGAB Alumni Investment Club. With degrees in electrical engineering and law, Saul spent most of his career as a corporate attorney.

Khan Academy.org
Technology Tip and Education Twofer
"Watch. Practice. Learn almost anything - for free." A world-class education is available to anyone anywhere in the world with access to a computer and an Internet connection. Salman Khan founded the non-profit Khan Academy and created an online collection of approximately 2,300 ten- to twenty-minute video tutorials.
Finance and economics topics will appeal to investors, and the entire K-12 curriculum includes college calculus. Browse the topics to fill in education gaps, follow your own curriculum sequence, or use it to help others. When you are on the KhanAcademy.org website, login with a Google or Facebook account and follow your progress with a unique system called a Knowledge Map.
An experimental project in some California schools uses the tutorials and cool tools to measure student accountability. Teachers act as coaches, and badges are awarded at various levels of achievement.
Meet Sal and learn about his credentials, motivation, and mission to improve education around the world. He was interviewed in May 2011 on the PBS Charlie Rose Show.


InvestEd 2011 Recap
"For those who missed InvestEd 2011 in May, I highly recommend that you consider attending 2012. There is no doubt in my mind that I will get a 100% return on my investment in the next 30 days by applying the information gleaned from the classes and one-on-one conversations with all of the great folks attending in San Diego."
Dick Moore, Roanoke, Virginia
The fifth annual InvestEd conference convened on May 13, 2011, in San Diego, California, and included sessions for investors with a broad array of interests and skills. Ten Leadership Training sessions were offered on Friday afternoon, followed by forty-four investing education sessions on Saturday and Sunday.
In addition to fundamental analysis sessions, InvestEd conferences also offer technical analysis skill sessions investors can utilize to enhance their fundamental analysis of companies. The combined fundamental and technical analyses technique helps pinpoint appropriate entry and exit levels for fundamental investors.
The acclaimed Newbie Program provided step-by-step investing instruction comprised of eight sessions, including an afternoon of hands-on work in the computer lab. A Newbie scholarship program was established this year and funded by individuals and by the San Diego Chapter of BetterInvesting. The scholarships were awarded to several deserving San Diego students attending a public high school affiliated with the Big Picture Learning schools.
A location announcement for InvestEd 2012 was not made at InvestEd 2011. As InvestEd attendees know, a critical part of the InvestEd experience is partnering with a hotel that shares our vision of a successful conference. We are reviewing hotel proposals and will announce the location soon. Stay tuned!
Audio recordings for InvestEd 2011 sessions are valued learning tools, and they are available to purchase for a nominal fee. Attendees use them to review sessions they attended and to "sit in" on sessions they were unable to attend. Investors who did not attend InvestEd purchase the recordings for use at home, relishing the opportunity to listen and learn from them. Purchase InvestEd 2011 audio recordings from the AVEN website

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